We Are Outlab
UK graphic and website design for ambitious brands seeking recognition and lasting impact.
The sweet spot between in-house and agency.
Outlab is a UK-based design studio working with brands, studios and agencies that value clarity, consistency and thoughtful visual design. We specialise in graphic design and website design that helps your brand communicate clearly and leave a lasting impression.
Design that communicates clearly and confidently.
Polished visuals built for print and digital.
A professional first impression that lasts.
Our Work
Design work that speaks for itself.
We help local businesses, national brands, and creative studios create memorability and a lasting impact. Take a look at our work.
Brilliant design.
Clear design process.
3 easy steps.
How We Work
Our process is designed to be clear, structured and collaborative – whether you’re working directly with us or alongside an existing team.
Design that’s considered, not complicated.
Our Promise
Before working with Outlab, many clients feel their visuals are inconsistent or unclear. After working together, they have a confident visual language that supports their brand across print, digital and web.
Design Shaped Around Your Brand
Every project starts with your goals and brand story — not templates or trends.
Flexible Studio Support
We work with founders, marketing teams and agencies, integrating smoothly with existing workflows.
Built for Longevity
Our design work is structured to be reused, adapted and extended as your brand grows.
Who We Help
Designed for brands, studios and agencies.
Two core design services, delivered with clarity.
Our Services
We specialise in website design and graphic design. Each service is delivered with the same consistency, attention to detail, and long-term value.
Website Design
Clear, modern website design focused on layout, typography, visual hierarchy and consistency. Ideal for new builds, redesigns and agencies needing design support.
Graphic Design
Thoughtful graphic design for print and digital, including brand guidelines, packaging, campaign artwork and pitch decks.
Clients
Adnams
Cambridge University
Pensthorpe
Simply Roasted
Booja-Booja
Bitburger
12th Man
Seatrium
Signs Express
Valeo Foods
Graphifi
Studio Goblin
Outlab: UK-based design studio in Norwich.
Joe Taylor
Founder / Graphic Designer
About Us
Outlab is a UK-based design studio led by Joe Taylor. We work closely with brands, studios and agencies that choose thoughtful design, clear communication and long-term consistency. Our approach balances hands-on design with collaboration and flexibility.
Our Norwich, UK Location
The Enterprise Centre,
University of East Anglia,
NR4 7TJ
FAQs
Any Questions?
Here are some of the questions we are frequently asked by people about our UK graphic design and website design services. Want to speak to us directly?
What does Outlab specialise in?
Outlab specialises in website design and graphic design for brands, studios and agencies across the UK. We focus on clear visual communication, consistency and long-term value rather than unnecessary complexity. We offer top website design in the UK and are a leading graphic design company in the UK.
Do you offer both website design and graphic design?
Yes. We offer both services as separate but complementary disciplines. Some clients work with us purely for graphic design, others for website design, and many use both to keep their brand consistent across print, digital and web.
Are you a freelancer or a design studio?
Outlab operates as a design studio and is led by Joe Taylor. Clients get the focus and care of a small studio, with the structure and reliability needed to support brands, agencies and growing teams.
What types of clients do you work with?
We work with brands and businesses looking to improve their visual presence. Creative studios needing extra design capacity and agencies looking for reliable white-label design support. Our clients range from local businesses to national brands.
Do you work with clients outside Norwich and Norfolk?
Yes. While Outlab’s graphic design studio is based in Norwich, we work with clients across Norfolk and the UK. Many projects are delivered remotely with regular check-ins and shared tools.
What’s the difference between website design and graphic design?
Website design focuses on page layouts, visual hierarchy, typography and consistency for digital platforms. Graphic design focuses on visual assets such as brand guidelines, packaging, print materials and pitch decks. Both are visual disciplines, but they serve different purposes.
Do you provide website builds as well as design?
Yes. For some projects we provide website design and build combined, and for others we work alongside your existing developers or agency. This is discussed early on so roles are clear.
Do you offer UX design or research?
We don’t position ourselves as a UX consultancy. Our focus is on clear, usable, visually considered design rather than formal UX research or testing. This keeps projects efficient and design-led.
Can you work with our existing brand or design system?
Absolutely. Many clients come to us with existing brand guidelines or visual systems. We’ll work within them, refining, extending or applying them consistently across new designs.
What graphic design services do you offer?
Our graphic design services include print design, packaging and artworking, brand guidelines, campaign artwork, pitch decks and presentations.
Can you support agencies and studios with overflow work?
Yes. We regularly support agencies and studios with white-label design work, helping them meet deadlines or cover specialist design needs without adding permanent headcount.
How involved will I be during the project?
You’ll be involved at key stages, but we keep the process streamlined. We’ll guide feedback, share progress clearly and make sure decisions are easy to make without unnecessary back-and-forth.
How long do projects usually take?
Timelines depend on scope. A small design project may take a few days, while larger website or brand projects take several weeks. We’ll always outline timelines clearly before starting.
How do pricing and quotes work?
Pricing depends on the scope, deliverables and level of support required. After an initial conversation, we’ll provide a clear, itemised quote so you know exactly what’s included.
How do we get started?
Getting started is simple. Send us a message with a brief outline of your project and goals, and we’ll arrange a short call to discuss next steps.
Contact
Work with Outlab today
Ready to create memorable graphic and website designs that prioritise clarity, consistency and long-term value? We’d love to hear about your project.